Treat Them (Filepse Tous)

Greek hospitality is said to be one of the best memories our passengers carry back home in their luggage. And every single one of AEGEAN’s flights is an effort to make that memory as great as possible. Filepse Tous, which means “treat them”, is an activation that enabled anyone living in Greece to select, personalize and randomly send a gift to a foreign passenger boarding one of our international flights. Every gift bag included traditional products of Greece, memorabilia and a card with a senders’ name, photo and message. AEGEAN Airlines’s flying crew was responsible for delivering the gift packs to the passengers sitting in the seats that were chosen by the senders.

Credits
Associate Creative Director: Panagiotis Papamatheiw
Art Director: Antonis Theodorakis
Web Designer: Alex Marousis
Agency: OgilvyOne Athens